{"id":24595,"date":"2024-09-13T10:20:51","date_gmt":"2024-09-13T08:20:51","guid":{"rendered":"https:\/\/larryagency.com\/our-works\/studio-100-the-historic-radio-and-tv-station-of-taranto-and-apulia-is-reborn\/"},"modified":"2024-09-13T12:23:27","modified_gmt":"2024-09-13T10:23:27","slug":"studio-100-the-historic-radio-and-tv-station-of-taranto-and-apulia-is-reborn","status":"publish","type":"page","link":"https:\/\/larryagency.com\/en\/our-works\/studio-100-the-historic-radio-and-tv-station-of-taranto-and-apulia-is-reborn\/","title":{"rendered":"STUDIO 100: The historic radio and TV station of Taranto and Apulia is reborn."},"content":{"rendered":"\t\t
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Home<\/a> \u00bb Our Works<\/a> \u00bb<\/h6>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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STUDIO 100: Taranto and Apulia's historic radio and TV station is reborn<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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and bets everything on the new generations. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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What we accomplished:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tVisual identity restyling\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tSocial channels strategy\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tCounseling\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Studio\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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The challenge<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Allowing STUDIO 100, the historic broadcasting station to “rekindle itself.”
\nTo keep traditional values unchanged and, at the same time, generate in younger generations the desire to approach the world of information. <\/p>\n

“We want to make a clean break from everything that was Studio 100. We want to present ourselves with fresh and innovative ideas: we are tied to the past because of the history that Studio 100 possesses but we want to turbocharge to differentiate ourselves and give back to the station and the people who follow us a new and recognizable voice.”<\/p>\n

The goal is to make Studio 100 the main hub of local information in Taranto and the provinces again, reinvigorating the values of reliability and commitment to the city.
\nSTUDIO100 will re-energize itself with the voice of citizens, who consider the station a symbol of a Taranto that needs to tell its own story. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The challenge<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Allowing STUDIO100, the historic broadcasting station to “rekindle itself.”
\nTo keep traditional values unchanged and, at the same time, generate in younger generations the desire to approach the world of information. <\/p>\n

“We want to make a clean break from everything that was Studio 100. We want to present ourselves with fresh and innovative ideas: we are tied to the past because of the history that Studio 100 possesses but we want to turbocharge to differentiate ourselves and give back to the station and the people who follow us a new and recognizable voice.”<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"La\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The goal is to make Studio 100 the main hub of local information in Taranto and the provinces again, reinvigorating the values of reliability and commitment to the city.
\nSTUDIO100 will re-energize itself with the voice of citizens, who consider the station a symbol of a Taranto that needs to tell its own story. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The solution<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Studio\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We devised an impactful visual social strategy that retains the values of the brand’s historicity but, at the same time, dares to add yellow, a color associated with vibrancy and modernity, to the palette.<\/p>\n

Instead, blue, the brand’s historical color, remains the undisputed protagonist.
\nThe Brand wants to stand out and make its voice heard.
\nFor this, we took care to create an impactful and strongly recognizable strategy. <\/p>\n

The management of the editorial plan includes diverse content always linked by the same graphic style, referring to geometric and essential elements.
\nWe were inspired by the Bauhaus style, which quintessentially evokes clean lines, geometric shapes and the rational use of space between elements. <\/p>\n

The tone of voice is informal because Studio100 wants to address the people, the people, the citizens.
\nThe Brand wants to leave a new imprint on the territory by performing an act of courage. <\/p>\n

Studio 100 is renewed and ready to shine even brighter.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Studio\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We devised an impactful visual social strategy that retains the values of the brand’s historicity but, at the same time, dares to add yellow, a color associated with vibrancy and modernity, to the palette.<\/p>\n

Instead, blue, the brand’s historical color, remains the undisputed protagonist.
\nThe Brand wants to stand out and make its voice heard.
\nFor this, we took care to create an impactful and strongly recognizable strategy. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The management of the editorial plan includes diverse content always linked by the same graphic style, referring to geometric and essential elements.
\nWe were inspired by the Bauhaus style, which quintessentially evokes clean lines, geometric shapes and the rational use of space between elements. <\/p>\n

The tone of voice is informal because Studio100 wants to address the people, the people, the citizens.
\nThe Brand wants to leave a new imprint on the territory by performing an act of courage. <\/p>\n

Studio 100 is renewed and ready to shine even brighter.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"La\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The solution<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We devised an impactful visual social strategy that retains the values of the brand’s historicity but, at the same time, dares to add yellow, a color associated with vibrancy and modernity, to the palette.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Studio\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Instead, blue, the brand’s historical color, remains the undisputed protagonist.
\nThe Brand wants to stand out and make its voice heard.
\nFor this, we took care to create an impactful and strongly recognizable strategy. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The management of the editorial plan includes diverse content always linked by the same graphic style, referring to geometric and essential elements.
\nWe were inspired by the Bauhaus style, which quintessentially evokes clean lines, geometric shapes and the rational use of space between elements. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"La\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
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The tone of voice is informal because Studio100 wants to address the people, the people, the citizens.
\nThe Brand wants to leave a new imprint on the territory by performing an act of courage. <\/p>\n

Studio 100 is renewed and ready to shine even brighter.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t
\n\t\t\t\n\t\n<\/svg>\t\t<\/div>\n\t\t\t\t
\n\t\t\t\n\t\n<\/svg>\t\t<\/div>\n\t\t\t\t
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Do you want to express who you are? <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tContact us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

STUDIO 100, the historic radio and TV station of Taranto and Apulia, is reborn and bets everything on the new generations.<\/p>\n","protected":false},"author":1,"featured_media":24490,"parent":23641,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-24595","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nSTUDIO 100: Taranto's historic radio and television station is reborn<\/title>\n<meta name=\"description\" content=\"STUDIO 100, the historic radio and TV station of Taranto and Apulia, is reborn and bets everything on the new generations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/larryagency.com\/en\/our-works\/studio-100-the-historic-radio-and-tv-station-of-taranto-and-apulia-is-reborn\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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