{"id":23736,"date":"2022-01-31T12:24:13","date_gmt":"2022-01-31T11:24:13","guid":{"rendered":"https:\/\/larryagency.com\/larry-agency-is-born-the-happy-marketing-and-communications-agency\/"},"modified":"2024-05-30T11:26:35","modified_gmt":"2024-05-30T09:26:35","slug":"larry-agency-is-born-the-happy-marketing-and-communication-agency","status":"publish","type":"post","link":"https:\/\/larryagency.com\/en\/larry-agency-is-born-the-happy-marketing-and-communication-agency\/","title":{"rendered":"Larry Agency is born: the happy Marketing and Communication agency"},"content":{"rendered":"\n<h2 class=\"wp-block-heading has-text-align-left\" id=\"perche-il-nome-larry\">Today, Jan. 31, we bring you great news: we are opening the happy marketing and communication agency.<\/h2>\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p><strong>Larry Agency<\/strong>, a spin-off of <a href=\"https:\/\/www.sabanet.it\/\">Sabanet<\/a> (a software house based in Taranto, Rome, Milan and Durres and active in the itech sector for more than 15 years), is officially born.<br\/><strong>Larry Agency<\/strong> will populate the network to which Sabanet adheres and will deal with Communication and Marketing projects by combining two souls: <em>the creative and the technological<\/em>.<br\/>Larry&#8217;s mission is to make all those companies operating primarily in the technology market highly recognizable with <strong>disruptive, out-of-the-box communication<\/strong>.<br\/>Larry Agency&#8217;s style is deliberately retro, as it is reminiscent of the reassuring and emotional style to which advertisers like the great Armando Testa have accustomed us. Yet even though Larry&#8217;s image is &#8220;vintage,&#8221; the agency explores technological universes every day.<\/p>\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h3 class=\"wp-block-heading\" id=\"perche-il-nome-larry\">Why the name Larry?<\/h3>\n\n<p>When we started working on <strong>\n  <a href=\"https:\/\/larryagency.com\/en\/brand-design\/\" target=\"_blank\" rel=\"noreferrer noopener\">Brand Design<\/a>\n<\/strong>, we were suddenly thunderstruck by the concept of <strong>\n  <em>&#8220;happiness&#8221;<\/em>\n<\/strong>, which is loosely associated with agency work since the tendency is to put tasks, deadlines and fiery, stressful days at the center of communication. Therefore, in research after research, we found that in the United Kingdom, the expression is used to indicate being happy: <strong>\n  <em>&#8220;I&#8217;m happy as Larry&#8221;<\/em>\n<\/strong>. Kind of like our own, &#8220;<em>I&#8217;m happy as a<\/em>clam.&#8221;<br\/>Why Larry, then? The reference is to <strong>Larry Foley<\/strong>, an Australian boxer who in 1875 was at the peak of his career, collecting one victory after another and, therefore, was presumably happy. His name first appeared in the writings of a New Zealand author who helped, in this way, to tell Foley&#8217;s story and to coin the expression &#8220;Happy as Larry.&#8221;<br\/><strong>Larry Agency is set up as the HAPPY AGENCY<\/strong>, a place where Larry (who is our official mascot) greets us each morning with his proverbial charm, his trademark elegance, and his biting wit.<\/p>\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h3 class=\"wp-block-heading\" id=\"lo-stile-di-larry\">Larry&#8217;s style<\/h3>\n\n<p>Larry wears a scarf, he is not at all crossbred, and with his left hand he holds a cup of coffee, which has always been an emotional commodity that indicates relationship, concentration, sharing.<\/p>\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h3 class=\"wp-block-heading\" id=\"il-team\">The team<\/h3>\n\n<p>Below, we introduce the team that makes up the new agency. They are professionals who have been working in the field of Communication and Marketing for years and have signed some of the most beautiful corporate campaigns.<\/p>\n\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" data-id=\"9753\" src=\"https:\/\/larryagency.com\/wp-content\/uploads\/2022\/05\/Stefania-R.-team-Larry.png\" alt=\"Stefania Ressa from Larry's team, a digital marketing and communications agency\" class=\"wp-image-9753\"\/><figcaption class=\"wp-element-caption\"><strong>Stefania Ressa<\/strong><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" data-id=\"9757\" src=\"https:\/\/larryagency.com\/wp-content\/uploads\/2022\/05\/Stefania-A.-team-Larry.png\" alt=\"Stefania Altamore of Larry's team, a digital marketing and communications agency\" class=\"wp-image-9757\"\/><figcaption class=\"wp-element-caption\"><strong>Stefania Altamore<\/strong><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" data-id=\"9761\" src=\"https:\/\/larryagency.com\/wp-content\/uploads\/2022\/05\/Cindy-team-Larry.png\" alt=\"Cindy Pedone of Larry's team, a digital marketing and communications agency\" class=\"wp-image-9761\"\/><figcaption class=\"wp-element-caption\"><strong>Cindy Pedone<\/strong><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" data-id=\"9769\" src=\"https:\/\/larryagency.com\/wp-content\/uploads\/2022\/05\/Sara-team-Larry.png\" alt=\"Sara Calabrese of Larry's team, a digital marketing and communications agency\" class=\"wp-image-9769\"\/><figcaption class=\"wp-element-caption\"><strong>Sara Calabrese<\/strong><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" data-id=\"9773\" src=\"https:\/\/larryagency.com\/wp-content\/uploads\/2022\/05\/Gabriele-team-Larry.png\" alt=\"Gabriele Cometa from Larry's team, a digital marketing and communications agency\" class=\"wp-image-9773\"\/><figcaption class=\"wp-element-caption\"><strong>Gabriel Comet<\/strong><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" data-id=\"13942\" src=\"https:\/\/larryagency.com\/wp-content\/uploads\/2022\/09\/Mattia-team-Larry.png\" alt=\"Mattia Murianni of Larry's team, a digital marketing and communications agency\" class=\"wp-image-13942\"\/><figcaption class=\"wp-element-caption\"><strong>Mattia Murianni<\/strong><\/figcaption><\/figure>\n<\/figure>\n<\/div>\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h5 class=\"wp-block-heading has-text-align-center\">Need a burst of creativity?<\/h5>\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" href=\"https:\/\/larryagency.com\/en\/contact\/\" style=\"border-radius:4px;background-color:#f04d26\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>CONTACT US<\/strong><\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>On January 31, 2022, Larry Agency, a spin-off Marketing and Communication agency of Sabanet, was officially born.<\/p>\n","protected":false},"author":2,"featured_media":23446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58],"tags":[],"class_list":["post-23736","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Larry Agency, the happy marketing and communication agency, is born<\/title>\n<meta name=\"description\" content=\"Today, Jan. 31, Larry Agency, the happy marketing and communication agency, is born. 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